The Growing Popularity Of Chinese Ski Equipment Brands


ski equipment brand

This is not as easy to do when you are looking for womens ski apparel. Manufacturers such as Black Ice and Burton are well-known favorites with women when it comes to womens ski apparel, but which skis should you choose from? Here are a few things to keep in mind.

Covid-19

One of the first brands that comes to mind when thinking about the women’s ski equipment brand is Covid-19. Covid-19 is made in the Chinese mainland but their main headquarters is based in Austria. The brand’s products line includes apparel, hats, gloves, boots, and jackets. Of course, many of their items are also sold in the Chinese market.

Another women’s ski equipment brand that comes to mind when you think about the Chinese market is Quest Access. Quest is the largest ski equipment brand in the world, and they are extremely popular in the Chinese skier and snowboarder community. It would not be surprising to see many of their products being sold in the Chinese market.

Quest Access

A close up of electronics

If you do decide to look at the Chinese market for your ski equipment, you need to be aware that the quality of many of the ski equipment brands available in China is not very good. As a result, many of these ski resorts put out fake ski equipment. There are some ski resorts in China that put out top of the line ski equipment, but most ski resorts are middle of the road. For this reason, you need to be very careful who you are buying from. Be sure to ask questions, read reviews, and check a couple of consumer reports before making any purchases from Chinese wholesalers.

The Chinese market for ski equipment will most likely expand beyond traditional ski resorts in the future. It is my firm belief that in the next five to ten years the Chinese skiers and snowboarders will make their way into Europe and North America. Skiing in Europe and North America would mean a lot more Chinese people learning how to ski, and it would mean even more Chinese people buying products designed for Europeans and North Americans. You can expect to see a lot more Chinese ski apparel and Chinese ski boots coming over to the West.

New High End Ski Equipment Brands

In the meantime, there are some new high end ski equipment brands that are coming to the Chinese market for the first time in years. Two names that will be popular among Chinese skiers and snowboarders in the next five to ten years are XionX and Rochelle. XionX is a brand owned by a Chinese company, and they produce high performance and stylish ski apparel and snowboards.

Last Words

The ski industry has changed drastically in the last twenty years. Twenty years ago, if you wanted to go to ski vacation in Europe or North America, you were usually expected to bring a ski binding, a good pair of boots, a helmet, and other accoutrements. Twenty years later, those things are not necessarily necessary. The growing trend of Chinese skiers and snowboarders going to Europe and other ski resorts could change the face of the ski industry dramatically.

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